Winning Web Copy, Part 2: Keywords are Key
SEO copywriting is an art comprised of more than just words on a web page. The first step to search engine-savvy web copy is keyword selection. Let’s figure out where to start!
Why Your Web Content Isn't Working
Your web copy has to be up-to-snuff. It takes more than just a pretty website to drive traffic and convert visitors to customers. Part one in a five-part series on writing effective, SEO-friendly web content.
Website Veggies: Tips for Boosting Your Organic Search Engine Results
Just like your body, your website is a reflection of what you put into it: crap in, crap out. And then there’s the other side of the coin: fill yourself up with too much of the good stuff and you still get fat, not fit.
So Erika – where’s the happy medium?
Stop Being a WordPress Whore…
Hey pretty blogger…what’s your name?
Yeah? You’re a writer? That’s hot.
Why don’t you, uh…come on over here and chat with me for while. We can talk about…umm…about…
Gee, I dunno…we could talk about how pretty you look sitting in front of that little MacBook, the silver case reflecting the auburn in your hair.
Or…we could talk about why [...]
Why I'm Google's Bitch
Here’s the truth folks: Google beats me and I like it. I also occasionally take some fair swatting from Yahoo! and MSN, less often from Alta Vista (but their spankings feel super niiiiiiice). Frankly, now that I think of it, I make a living out of spending my 8-to-5 bent over on some desk or another. And it’s all for my clients’ benefit.
Melon Collie – or how to look at things from a different point of view
We often find ourselves surrounded in both business and life by those who actively choose to be passive. Who allow life or their business to run THEM instead of the other way around. As a preamble to the 2008 holiday season, I wanted to send my audience face-first into their turkey sandwiches and shopping frenzies with some heavy thoughts for both business and your personal life.
Online Dating: A New Way to Think About Branding, SEO and SEM
Bottom line is, when you start treating online dating more like a business than a scratch-off lottery ticket from a 7-11, I think you’re going to be a lot more satisfied with the results.
Weekend Rehash: Social Media and SEO Recap, week of 7/21
Lots of great information out there this week, and a crazy week it was. Kudos to my regular “blog-haunts” of HubSpot, PR-Squared and Mashable for another week of quality content. Brian Solis’ blog joins my “now watching” list this week as well. Enjoy the recap, as we’ll see you next week! Tuesday’s blog will be [...]
Weekend Rehash: This Week in SEO and Social Media
A superb mashup of the best of the red in my head on the SEO and social media scene this week. Enjoy!
Barbarians at the Gate – some insight on bloggers from Todd Defren’s group over at PR-Squared
Social Media 101: How to Get Your Business Involved – always great info from Mashable
Jeremiah Owyang’s Weekly Digest of [...]
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