Archive | Copywriting

31 August 2009 ~ Comments

Winning Web Copy, Part 2: Keywords are Key

Winning Web Copy, Part 2: Keywords are Key

SEO copywriting is an art comprised of more than just words on a web page. The first step to search engine-savvy web copy is keyword selection. Let’s figure out where to start!

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24 August 2009 ~ Comments

Why Your Web Content Isn't Working

Why Your Web Content Isn't Working

Your web copy has to be up-to-snuff. It takes more than just a pretty website to drive traffic and convert visitors to customers. Part one in a five-part series on writing effective, SEO-friendly web content.

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01 July 2008 ~ Comments

I Have a Web Site – I Have No Traffic. WTF?

What’s that I hear?
It’s true. There are millions of folks out there with websites that do nothing – nothing, I say – to actually bring them business. If you build it, that doesn’t mean they’ll automatically come.
A large majority of my freelance SEO copywriting business comes from web designers whose client sites need “copy makeovers.” [...]

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